Mayku Studio is a pioneer in creating a community-focused pottery brand in Toronto, providing affordable pottery workshops with a social-wellness approach.

I developed the full brand identity and marketing strategy, designed all visual and promotional materials, managed customer communications end-to-end, and built the operational infrastructure that made every workshop run seamlessly.

The SSU serves thousands of students across Sheridan College, connecting them to services, discounts, events and job opportunities.


At the SSU, I owned several content initiatives:

• Managing the website, designing pages that aligned with the organization's brand identity and UX.

• I built and executed email marketing campaigns that connected students to events, services, and news.

• Developed a content strategy grounded in the SSU's calendar, organizational priorities, and the real diversity of its student body.

• Produced content: blogs, newsletters, institutional announcements, editorial features, surveys — all with a consistent voice and a clear sense of who was reading.

Developed and executed social media and digital content for different brands, aligning visual direction, messaging, and campaign objectives to strengthen positioning and audience engagement.

Partnered with brands and agencies to create strategic visual content that supported marketing campaigns and strengthened brand positioning.

From concept development and copywriting to layout structuring and performance tracking, I created email campaigns for the organization that align with broader brand objectives while maintaining clarity, consistency, and audience relevance.